Dollywood’s Flower & Food Festival Brings Bright Blooms to Smoky Mountains Beginning June 15

Guests can enjoy colorful kaleidoscope of more than half-a-million flowers

PIGEON FORGE, Tennessee (Friday, June 12, 2020)— Dollywood’s inaugural Flower & Food Festival presented by Covenant Health blooms to life with a vibrant new event that adds another touch of dazzling color to the natural beauty that already surrounds the award-winning theme park.

Originally scheduled for mid-spring, the breathtaking festival now begins when Dollywood reopens to season passholders on June 15. During this spectacular event, guests can explore larger-than-life plant sculptures adorned in half-a-million colorful flower blooms. These colossal displays reach heights up to 14 feet and create breathtaking displays celebrating the spirit of the Smoky Mountains. Floral carpet beds envelope walkways, embellish buildings and fill flowerbeds throughout the park.

Throughout the festival, the park stays open until 9:30 p.m. every night to allow families more time to make memories together. Additionally, each evening concludes with a fireworks show to put an exclamation point on the day.

“I know everyone is tired after being cooped up inside for the last few months, but I think all of us probably appreciate our family and friends even more right now,” Dolly Parton said. “I’m glad we’re able to start welcoming folks back to Dollywood with a brand new festival to help them make fresh memories together. Things may look a little different, but when they see all those beautiful flowers in bloom, I think it will help them take a bit of a break from everything that’s been going on.

“When we had the idea for this festival, I definitely gave them some input because you know how much I love flowers,” she added with a laugh, “but I was just delighted when my creative team told me their idea for the biggest flower display would be my mama sewing the Coat of Many Colors. I was so surprised, and I know she would be so proud they represented her in this way.”

Dollywood’s Flower & Food Festival brings Dolly’s dreams to life with floral displays blooming in a kaleidoscope of colors. In partnership with internationally-acclaimed Mosaicultures flower sculpting team, a multitude of flowers come to life throughout Dollywood as Smoky Mountain turtles, raccoons, frogs and black bears. Dolly’s rich influence through song comes alive thanks to tributes of “I Will Always Love You” with a floral heart umbrella, as well as “Coat of Many Colors” with the marvelous scenic sculpture of her mother Avie Lee sewing the priceless garment.

The festival takes its blooms and brilliance throughout Dollywood, starting with photo opportunities as soon as guests step foot through the turnstiles. Once in the park, guests quickly find themselves under an Umbrella Sky, an awe-inspiring sight which features more than 600 hundred umbrellas dancing above their heads.

Special “Instagram-able” photo locations allow families to capture special memories that will live on long after the festival flowers bloom.

The colorful splendor created by an artful array of flowers and plants is accented by delicious dishes of mouth-watering festival flavors. Dollywood’s team of culinary experts dug deep into the traditions of Southern and Smoky Mountain cuisine to create garden-fresh items sure to delight.

Items on the menu include grilled citrus shrimp over delta peas and rice, gyros, Greek orzo pasta, grilled chili lime skirt steak, chicken stir fry, zucchini fritters, lobster rolls, charcuterie in a cone, and pork sliders with pineapple chutney.

Dessert highlights include chocolate-dipped macaroons, toasted coconut cupcakes, blueberry tarts, and chocolate ganache brownies. Guests looking for a way to cool off have a number of refreshing beverages to enjoy during the festival. The selection includes strawberry guava, blueberry lavender lemonade, blood orange lemonade, and watermelon lime fresca.

After much careful preparation, Dollywood Theme Park and Dollywood’s Splash Country Water Park open June 15 and 16 for season pass guests only. Both parks open to the general public on June 17.

Social distancing guidelines will limit the capacity of the parks on a daily basis. As a result, season passholders will be required to reserve the date and time they wish to visit, and general admission guests will purchase a date-based ticket to ensure all have a safer, socially-distanced experience. Reservations can be made at www.Dollywood.com/reservations and on the Dollywood mobile app where a how-to video will demonstrate the process. Guests should book their reservations early to ensure the date of their choice.

Additional information and a video detailing the safety and operational changes at the park are available for review at www.Dollywood.com/playsafe and on the mobile app.

 

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About The Dollywood Company:   A highly-awarded and widely-recognized leader in the amusement industry, The Dollywood Company consists of the 160-acre Dollywood theme park; the 35-acre Dollywood’s Splash Country; Dollywood’s DreamMore Resort and Spa; and Dollywood’s Smoky Mountain Cabins. As unique as its namesake and owner Dolly Parton, Dollywood is the 2010 Applause Award winner, the theme park industry’s highest accolade; winner of more than 40 Golden Ticket Awards; and recipient of 27 Brass Ring Awards for Live Entertainment (more than any other theme park in the world). The park is located near Great Smoky Mountains National Park, and has been named a top-three US theme park by USA Today on multiple occasions. Dollywood is open mid-March through early January and offers rides and attractions, shows, and crafters authentic to the East Tennessee region. Dollywood’s Splash Country, recognized by the Travel Channel and TripAdvisor as one of the country’s most beautiful water parks operates from mid-May to Labor Day. Dollywood’s DreamMore Resort and Spa provides guests spectacular mountain views and family-friendly amenities next door to Dollywood theme park and Dollywood’s Splash Country. Dollywood’s Smoky Mountain Cabins offers luxurious cabin accommodations overlooking Dollywood. For more information, call 1-800-DOLLYWOOD or visit dollywood.com. Operating days and hours vary.

 

Media Contacts:

Pete Owens: Vice President of Marketing and Public Relations, (865) 428-9486, (865) 755-7972 or powens@dollywood.com

Wes Ramey: Public Relations Director, (865) 428-9484, (865) 640-3805 or wramey@dollywood.com

Ellen Liston: Public Relations Manager, (865) 428-9629, (865) 919-7001 or eliston@dollywood.com

Amber Davis: Digital Publicist, (865) 428-9601, (865) 591-1002 or aldavis@dollywood.com

Jennifer Webb: Publicist, (865) 428-9602, (865) 323-7584 or jwebb@dollywood.com

For B-roll, photography and more information, visit the Dollywood Media Room at http://www.dollywood.com/Media/Media-Room